Trademarks 101: Protecting Your Brand

Trademarks protect brands, logos and other commercial names and symbols. We are well aware of famous brands such as Coca Cola. This talk will provide an overview of trademark rights, famous cases, and answering questions about those rights. If you have a brand, nifty logo or name for your new startup, this is for you. The U.S. trademark system is designed to provide entrepreneurs with a mechanism to file for the protection of a logos, catchphrases, or business names. This seminar will address the procedures and rules for obtaining a trademark, outline the requirements, and the benefits for seeking to protect a creative name for your product, company, and/or services. This program includes illustrations of famous brands and companies, describing their situations.

When: Wednesday, March 12 | 12:00-1:00 PM

Presenter: Raymond Van Dyke, Technology and Intellectual Property Attorney, Patent Practitioner at Van Dyke Intellectual Property Law.