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Creating Critical Assets for Startups and Small Companies

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Testudo, the University of Maryland's Mascot.

Every new company is full of ideas and innovations. The trick is how to effective and inexpensively protect those innovations while you grow the company. The intellectual property laws provide a mechanism to protect new ideas, whether patent rights for new innovations, copyrights for software and writings, trademarks to secure branding and trade secret to otherwise guard the crown jewels and critical functions of the company.

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